'Service' indicates hiring intent, not DIY. Local targeting reaches actual customers.
Commercial clients have recurring contracts and much higher lifetime value.
'Near me' signals active search for local service provider, not information.
Specialty service requiring professional equipment. No DIY competition.
Clearly qualified residential search with local intent.
These keywords drain your budget without delivering quality leads:
DIYers looking for tips, not services.
Product shoppers for DIY cleaning.
Employment seekers, not customers.
Equipment shoppers doing it themselves.
DIY information seekers.
Build campaigns around these specific services:
Residential window cleaning
Commercial window cleaning
High-rise window cleaning
Pressure washing
Gutter cleaning
Screen cleaning
Storefront windows
Two powerful tools for window cleaners to improve your Google Ads performance
CPC Benchmarks
Average cost per click for window cleaners
Common Mistakes
7 costly Google Ads mistakes to avoid
Budget Guide
How much to spend on Google Ads
ROI Calculator
Expected return on ad spend
2025 Benchmarks
Industry performance metrics
Window Cleaners Audit
Complete window cleaning company Google Ads guide