$4.25
Average CPC
4.95%
Click-Through Rate
7.82%
Conversion Rate
$48.5
Cost Per Lead
Source: WordStream 2025 (Home Services)
| Metric | Window Cleaners | All Industries | Difference |
|---|---|---|---|
| Cost Per Click | $4.25 | $5.26 | -19% |
| Click-Through Rate | 4.95% | 6.18% | -20% |
| Conversion Rate | 7.82% | 7.52% | +4% |
| Cost Per Lead | $48.5 | $70.11 | -31% |
Competition Level
moderate
Monthly Search Volume
62,000+ monthly searches for 'window cleaning near me' in the US
Main Competitors
Multi-service cleaning companies, commercial janitorial firms, solo operators, and franchise operations
Your Differentiator
Win with commercial specialization (high-rise certified), additional services (pressure washing, gutter cleaning), scheduling flexibility, or premium residential positioning (estate homes).
CPC Benchmarks
Average cost per click for window cleaners
Common Mistakes
7 costly Google Ads mistakes to avoid
Best Keywords
High-converting keywords to target
Budget Guide
How much to spend on Google Ads
ROI Calculator
Expected return on ad spend
Window Cleaners Audit
Complete window cleaning company Google Ads guide