ROI Calculator

Google Ads ROI for Tree Services: What to Expect

Based on industry data, tree service company businesses can expect 443% ROI from well-optimized Google Ads campaigns. Here's how the math works.

Expected ROI at $1800/month Budget

$1800

Monthly Ad Spend

17

Leads/Month

9

Customers/Month

443%

Expected ROI

ROI Calculation Breakdown

Monthly Ad Spend$1800
÷ Cost Per Lead$108.67
= Leads per Month17
× Close Rate (50%)9 customers
× Average Job Value$1,085
= Monthly Revenue$9,765

At $109 CPL and 50% close rate, each customer costs $217. Average trimming = $350, removal = $1,800. Focus on removal keywords—one large job covers a month of ad spend.

Factors That Affect Tree Services ROI

Increases ROI

  • • Higher conversion rate on landing pages
  • • Better keyword targeting (less waste)
  • • Strong follow-up process for leads
  • • Upselling to existing customers

Decreases ROI

  • • Broad match keywords without negatives
  • • Slow lead response time
  • • Poor landing page experience
  • • Not tracking conversions properly