Smart Alerts

Smart Alerts use AI to monitor your campaigns and notify you when something important happens.

How It Works

After each data sync, our AI analyzes your campaign performance and generates alerts for:

• Significant performance changes
• Potential issues or problems
• Optimization opportunities
• Positive achievements

Alert Severity Levels

Critical (Red)

Requires immediate attention. Examples:

• Sudden spend spike
• Conversion tracking issues
• Campaign paused unexpectedly
• Budget depleted

Warning (Yellow)

Should be reviewed soon. Examples:

• Declining CTR trend
• Rising cost per conversion
• Underperforming keywords
• Budget pacing issues

Info (Green)

Good news and positive updates. Examples:

• Record conversion day
• Improved quality scores
• Cost per conversion decreased
• New conversion milestone

Viewing Alerts

Alerts appear in two places:

• Client Dashboard: See all alerts for a specific client
• Alerts Tab: View alerts across all clients in one place

Managing Alerts

• Dismiss: Click X to remove an alert you've reviewed
• Mark as Read: Click to acknowledge without dismissing
• Take Action: Some alerts include quick action buttons

Alert Frequency

• Alerts are generated after each data sync
• Critical alerts may trigger email notifications (if enabled)
• Historical alerts are kept for 30 days