A Google Ads alerts inbox that doesn't cry wolf
AI separates real anomalies from background noise and files them in a severity-ranked inbox — many with a one-click fix (beta, opt-in). The daily email digest keeps you posted.
The problem
Native Google alerts fire on every minor change, becoming background noise.
By the time you spot a CPA spike in dashboards, you've already wasted thousands.
Daily monitoring is too much work to do manually across 5+ accounts.
How it works
Detect
Daily snapshot of every key metric, then statistical anomaly detection plus AI judgment on what actually matters.
Triage
Alerts land in a severity-ranked inbox with dollar impact, recurrence tracking, and auto-resolve when an issue clears.
Fix
Preview and apply supported fixes in one click (beta, opt-in) — and get the daily email digest so nothing waits on a login.
Want to see this on your own account?
Run a full audit in 5 minutes — same data, your numbers, your industry.
What you get
In-app alerts inbox
Every alert in one place with severity, dollar impact, and a recommended action — the email is the notification, not the product.
One-click fixes (beta)
Preview the exact change, then apply it straight from the inbox (beta, opt-in) — with a 30-day rollback window.
Severity + recurrence tracking
Critical, warning, and positive (yes — wins are alerts too). Repeat offenders are flagged so chronic issues don't read as news.
Auto-resolve
When the underlying issue clears, the alert resolves itself. No stale to-do list to groom.
Anomaly detection
Z-score-based, account-relative thresholds. No false alarms on small accounts.
Per-account frequency
Daily, every 3 days, or weekly — the email digest follows the cadence you pick. Bulk-update across all accounts at once.
Weekly deep-dive report
Week-over-week summary with finding-progress grades against the original audit.
Pricing
Included in $59/mo plan. Email delivery free; SMS and Slack on the roadmap.
FAQ
How is this different from Google's automated alerts?
Ours uses AI to suppress noise; theirs fires on every change. Each alert lands in an in-app inbox with dollar impact and a recommended action — and many can be fixed with one click (beta, opt-in).
Can it fix issues, or just report them?
Many alerts ship with a one-click fix (beta, opt-in): preview the exact change, apply it from the inbox, and get a 30-day rollback window. Alerts without an automated fix include a recommended action instead.
What time do alerts arrive?
Daily runs at 06:00 UTC; the email digest arrives within 5 minutes after analysis completes. Weekly reports go out Mondays.
Can I customize thresholds?
Yes — sensitivity per category (Spend, Conversions, QS, Search Terms, Ad Copy, Device/Geo, Competitive). Plus B2B / B2C weekend modes.
Does it page on-call?
No — notifications are email-only for now; the inbox is always live in the app. PagerDuty and Slack integrations are on the roadmap.