| Feature | PerfoAds | Triple Whale |
|---|---|---|
Multi-channel attribution Triple Whale's core strength | ||
Google Ads optimization Triple Whale is analytics-focused, not optimization | ||
AI-powered recommendations | ||
Real-time alerting | ||
Profit tracking | ||
Creative analytics | ||
Customer journey mapping | ||
Shopify integration | Soon | |
Meta Ads support | Soon | |
Audit functionality |
Key advantages that make PerfoAds the better choice for most teams.
Multi-channel ecommerce brands spending $50K+/month across Meta and Google who need attribution clarity
Choose Triple Whale if you run significant Meta Ads alongside Google and need cross-channel attribution. Choose PerfoAds if Google Ads is your primary channel and you want deep optimization insights rather than just analytics. Many serious ecommerce brands use both: Triple Whale for the big picture, PerfoAds for Google-specific optimization.
Absolutely, and many ecommerce brands do exactly this. Triple Whale provides the cross-channel attribution view—understanding which channels drive which revenue. PerfoAds provides deep Google Ads optimization—finding wasted spend, identifying high-potential keywords, diagnosing campaign structure issues. They solve different problems. Triple Whale tells you how your channels work together. PerfoAds tells you how to make your Google Ads work better. If you're spending $50K+/month across multiple channels, the combination is powerful.
Start optimizing your Google Ads with AI that understands your business. Plans start at $39/month.