| Feature | PerfoAds | Google Ads Scripts |
|---|---|---|
Custom automation | Soon | |
Free to use | ||
AI-powered recommendations | ||
Business context learning | ||
Natural language AI chat | ||
No coding required | ||
Pre-built solutions Scripts require customization | ||
Visual dashboards | ||
Unlimited customization |
Key advantages that make PerfoAds the better choice for most teams.
Technical PPC managers or developers who enjoy coding and want complete customization at zero cost
Google Ads Scripts are free and powerful - if you can code JavaScript and have time to build and maintain them. Most marketers don't. A script that takes 4-8 hours to build and test, then breaks with Google API changes, has hidden costs far exceeding $39/month. PerfoAds provides AI-powered insights and automation without coding, maintained by our team, with a visual interface anyone can use. For technical users who enjoy coding, scripts are great. For everyone else, PerfoAds delivers more value for minimal cost.
Scripts are "free" the same way building your own furniture is "free" - the materials cost nothing, but your time has value. Building a useful script takes 4-20 hours depending on complexity. Maintaining it when Google's API changes takes additional hours. Debugging when something breaks takes more hours. If your time is worth $50/hour, a single script easily costs $200-1,000 in time. PerfoAds at $39/month provides more functionality than most custom scripts, maintained by our team, accessible through a visual interface. The math favors PerfoAds for most marketers.
Start optimizing your Google Ads with AI that understands your business. Plans start at $39/month.